Advertise With Us
For information on advertising in our magazines, please visit www.transcontinentalpro.com
Click here to view Transcontinental New Media’s Media Kit
Transcontinental Women's Web sites provide Canadians with an online resource of practical solutions and services geared towards helping people take control of everyday concerns and ultimately free up more time for enjoyment. The sites are rich with expert advice, helpful tips and practical how-tos presented in a user-friendly format.
Our content is carefully selected to answer everyday concerns with information on Food, Health, Fashion, Beauty, Family, Leisure, Pastimes, Decor, Gardening and Relationships. We offer timely original content in combination with timeless information from our outstanding magazine brands - Canadian Living, Homemakers, Style At Home, Elle Canada, Canadian Gardening, Canadian Home and Country, Coup de Pouce, Madame, Décormag, Elle Québec and Fleurs, Plantes et Jardins.
Our extensive collection of Women's Sites in the Transcontinental family includes www.mochasofa.ca, www.mokasofa.ca, www.canadianliving.com, www.coupdepouce.com, www.homemakers.com, www.magazinemadame.ca, www.styleathome.com, www.decormag.com, www.canadiangardening.com, www.canadianhomeandcountry.com, www.ellecanada.com, www.ellequebec.com, www.servicevie.com, www.jardinage.net, www.trucsmaison.com and www.recettes.qc.ca.
Together, these sites reach more than 2,343,000 unique Canadian visitors online. This makes the Transcontinental Women's group of sites the fourth most visited within the 'Community' category on the Web reaching Canadian consumers. Furthermore, the Transcontinental Digital Network ranks is the top-ranked Canadian website in the Women’s subcategory.
Core English Sites (canadianliving.com, ellecanada.com, styleathome.com): 846,000 unduplicated Canadian audience
Core French Sites (recettes.qc.ca, coupdepouce.com, magazinemadame.ca): 1,070,000 unduplicated Canadian Audience
(Source: comScore Media Metrix, May 2007)
Advertising Opportunities:
We offer our advertising partners a broad range of opportunities to reach Canadians who need access to practical information. These opportunities include:
1) Run-of-site advertising: banners, super banners, big boxes, skyscrapers and super skyscrapers
2) Newsletter advertising: banner, embedded ad and contest buttons in the weekly newsletter
3) Special Email Offer: HTML page sent to our opt-in subscriber list
4) Full Service Contest Development
5) Fully Branded Microsite Development
Contacts:
Toronto: Transcontinental Media, 25 Sheppard Avenue West, Suite 100, Toronto, ON M2N 6S7
Montreal: 1100 Boul. René-Lévesque Ouest, 24th floor, Montréal, QC, H3B 4X9
English Inquiries:
Chris Harris
chris.harris@transcontinental.ca
(416) 218-3698
French Inquiries:
Émilie Filion
emilie.filion@transcontinental.ca
(514) 392-4161
Technical Specifications
Accepted File Formats: GIF, JPEG, HTML, Rich Media
Ad Format Dimensions and Maximum File Sizes:
SuperBanner: 728 x 90; 30 kb GIF or 40 kb Rich Media
Skyscraper: 120 x 600; 30 kb GIF or 40 kb Rich Media
Super Skyscraper: 160 x 600; 30 kb GIF or 40 kb Rich Media
Big Box: 300 x 250; 30 kb GIF or 40 kb Rich Media
Embedded Ad: 80 x 80H; 8 kb GIF Only
Transitional Ad: 640 x 480; 35 kb GIF or 40 kb Rich Media
Length of Animation: 6 seconds maximum. 3 loops.
Alternative (ALT) text: No more than 35 characters
Target URL: All URLs must be active at the time the banner is submitted. MochaSofa.ca will not display advertising with dead URLs
Rich Media creative must be submitted with a back-up GIF for browsers unable to support rich media. Approximately 5% of Internet users have browsers that are unable to support rich media.
Rich Media must be submitted 7 business days prior to campaign launch date to allow for testing with ad serving technology and site code. GIF creative requires 3 business days to process.
