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Beauty testing: 19 best eye shadows

Overwhelmed at the drugstore or cosmetics counter? We rounded up the best eye shadows on the market from top brands like Chanel, M.A.C, Maybelline and Revlon, and had them tested by real women. Here's what they had to say.

By Kat Tancock

Looking for the best eye shadow for your budget? Look no further – we collected products from a bunch of brands and had our testers try them out. Here are the best eye shadows of the pack.

1. Maybelline New York Dream Mousse Shadow (Tranquil Rose), $8.99


Tester says: "I admit I'm biased toward pricier products, but this bargain-priced eye shadow has won me over. It's the perfect subtle daytime look, and it's super quick and easy to apply. I used my baby finger (it's the smallest) to take shadow out of the tub and smooth it over my lids. This is a perfect item for your purse – pick the right colour and it might even work on lips and/or cheeks as well."

Available at drugstores

2. Dr. Hauschka Eyeshadow Solo (02 Golden Earth), $21.95

Tester says: "The colour of this eye shadow was fairly neutral, but it gave my lids a nice sheen that brightened up my eyes. It's got a shine to it that my other eye shadows don't have. The colour is noticeable, but not too bright. The eye shadow stayed on my lids for most of the day and it didn't crease. The shadow came with a basic applicator, nothing fancy, but it worked well. I love that this product is free of preservatives, colours and scents. I would definitely buy this product again!"

Available at health food stores and certified estheticians across Canada; 1-800-663-6226

3. M.A.C Eye Shadow (Seedling), $16.50

Tester says: "The colour was Seedling, a light brown, and it was perfect for my skin tone. It went on smoothly and blended well, stayed on throughout the day and didn't crease. The packaging was simple, yet elegant."

Available at maccosmetics.com, M.A.C stores and M.A.C Counters at The Bay nationwide

4. Marcelle Wet & Dry Eye Shadow (Champagne Bubble), $8.50

Tester says: "I really liked the colour of this product, it was light and neutral. It went on well and was nice and sheer. The packaging was nice and it came with an average applicator, which worked well."

Available at drugstores

5. Revlon Diamond Lust Sheer Shadow (Grab Me Gold), $15.50

Tester says: "I love the colour of this product – very neutral and subtle, just a shimmery sparkle that catches the light. I could wear it when getting dressed up, or just casually. Relative to other eye shadows, I found that this product passed the duration test. The packaging is cute – clear, square plastic with a good view of the product inside. I would definitely buy this product again. There's quite a bit of eye shadow in the package so it's a good investment!"

Available at drugstores


6. Rimmel Eye Twist Automatic Duo Liner & Shadow (005 Dynamic Duo), $7.99
 
Tester says: "The eye shadow was great. It went on well and stayed on throughout the day. I loved the colour. The eyeliner also went on easily, but didn't last as long as the shadow. The shadow didn't crease, it held up really well. The pencil-form packaging was great – I carry the shadow in my purse, which I've never done before. I would buy this product again."

Available at drugstores

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