The Latest Beauty Trends to Try in 2021

2021 Beauty Trends, Products and News

BKIND Passionfruit Body Lotion and Coconut & Lavender Body Lotion, $36 each,


The Latest Beauty Trends to Try in 2021

The hottest products and the latest news from the world of beauty.


Fall 2021

Lovable Lips

Lipstick is making a come-back this fall in a plethora of colours and finishes. From tinted balms to saturated hues in matte and glossy finishes, the only rule is that there are no rules!


FROM LEFT TO RIGHT TOP LA BOUCHE ROUGE Satin Lipstick Refill in Nude Pink, $45, Refillable Fine Leather Lipstick Case in Blue, $100, KJAER WEIS Matte Naturally Liquid Lipstick in Blossoming, $40, BYREDO Colour Stick in 499 Sick Pink, $42,; FROM LEFT TO RIGHT BOTTOM CLARINS Water Lip Stain in 02 Orange Water, $28, ILIA Balmy Tint Hydrating Lip Balm in Heartbeats, $37, BAREMINERALS Mineralist Lip Gloss Balm in Imagination, $26,


Love U

New to Canada, eco-chic skin-care brand U Beauty simplifies beauty routines with high-performance multifunction formulas. Thanks to the company’s SIREN encapsulation technology, magnet-like molecules attract free radicals and neutralize them in real time, while releasing valuable active ingredients—including retinol and vitamin C—exactly where the skin needs it most.


U BEAUTY Resurfacing Compound, $296,


Solid Choice

The newest addition to the offerings of beloved French brand L’Occitane is a line of eco-friendly, ergonomically shaped solid shampoos. The three formulations are designed to purify, balance or repair your tresses, and they all smell amazing doing it! Bonus, these silicone- and sulfate-free products come in packaging that’s made from 100-percent recycled paper.


L’OCCITANE Solid Shampoos in Purifying Freshness, Gentle & Balance, Intensive Repair, $18 each,


Must-Have Musk

Raise your hands if you religiously doused yourself with The Body Shop’s White Musk fragrance in the ’90s. The cult perfume has been reinvented in three variations—warm floral, green earthy and cool mineral—designed to be worn alone or with the original scent.


THE BODY SHOP White Musk Eau de Parfum, $37,


White Musk Radical Eau de Parfum, White Musk Lover Eau de Parfum, White Musk Free Eau de Parfum, $16 each,



IDC DERMO Profil Décolleté Firming and Line-Smoothing Cream, $80,

Specially formulated to plump delicate areas of the neck and chest, this cream fights the effects of gravity with peptides, chains of amino acids essential for the synthesis of a ton of structural molecules in the skin.


CLARINS Moisture-Rich Body Lotion, $49,

Firming oat sugars, repairing raspberry water and deeply nourishing shea butter combine to create Clarins’s velvety smooth body lotion. The best part is that it instantly penetrates the skin and leaves no oily residue, so you can put your clothes on ASAP.


ODACITÉ Intensive Therapy Shea Butter + Citrus Fruit Hand & Foot Balm, $63,

This 100-percent natural treatment contains acids derived from fruits and sugar to smooth the surface of the feet. It also contains shea butter and olive oil to moisturize dry, cracked skin.


ATTITUDE Sensitive Toothpaste, $8,

Attitude’s got one of the few natural fluoride-containing toothpastes out there, and it’s whitening to boot.


DRUNK ELEPHANT Sugared Koffie Almond Milk Scrub, $37,

This scrub exfoliates with brown sugar and coffee beans, nourishes with almond milk and hydrates with an antioxidant-rich mixture of coffee seed, passionfruit and marula oils. And, yes, it smells as heavenly as you’d expect.


WELEDA Aroma Essentials Energy Shower Gel, Relax Creamy Body Wash, Pamper Creamy Body Wash, $13 each,

Who knew showering could be this therapeutic? One-hundred-year-old skin- and body-care brand Weleda just launched a new line of body washes made with all-natural essential oils and inspired by the scents of nature. Need to wake up? The Energy Shower Gel with ginger, Java lemongrass and cedarwood extracts is for you. Want to indulge? The Pamper Creamy Body Wash that contains rose, jasmine and ylang-ylang extracts is calling your name. Time to unwind? The Relax Creamy Body Wash, with its lavender, bergamot and vetiver extracts, is perfect for a pre-bedtime sensorial experience.


Reduce, Reuse, Recycle


LAST OBJECT LastSwab Basic, $17,

This reusable alternative to the single-use cotton swab, made from eco-responsible materials, can be washed with soap and water and stored neatly in its biodegradable case.

This packaging-free shampoo and conditioner duo, designed in Montreal, pampers your locks thanks to a well-thought-out blend of 100-percent natural, biodegradable and sulphate-free ingredients.


IDOINE Reusable Cotton Washcloths, $20/pack of 3,

Au revoir disposable cotton pads! Makeup removal and face cleansing is easy and sustainable with these washable organic cotton cloths which, thanks to their texture, stimulate microcirculation.


AXIOLOGY Lip-To-Lid Balmies in Of the Earth, $46/3-piece set,

Lipstick, eyeshadow, blush, highlighter—these multipurpose pencils swap the usual plastic tube for papers that you tear as you go.




Under the Mask


(FROM LEFT TO RIGHT) NARS COSMETICS Air Matte Lip Color in Mad Rush, $37, | CHANEL Rouge Allure Laque Liquid Lip Colour in Éternité, $52, | NYX COSMETICS Shine Loud High Shine Lip Colour in Ambition Statement, $15, | MERIT Shade Slick Tinted Lip Oil in Pink Beet, $31,

Among the things we learned in 2020: lipstick and masks don't mix—but now there's a solution. Try one of these formulas that promise transfer-resistant long-wearing colour. Time to pucker up, buttercup!


Good as Gold


KORA ORGANICS Turmeric Glow Moisturizer, $75,

KORA Organics is one of our favourite certified organic skin-care brands, and its latest moisturizer is one of the reasons why. It’s an ultra-hydrating face cream with a custom liposome (that includes turmeric extract) built to specifically target the appearance of hyperpigmentation, dark spots, dullness, fine lines and wrinkles. It’s also formulated with powerful ingredients like desert date, rosehip and maracujá oils to de-stress skin, as well as marine microalgae for ultimate hydration. Need we say more?


Calm it All


GLOW RECIPE Avocado Ceramide Recovery Serum, $56,

Soothing sensitized skin has never been easier, thanks to Glow Recipe’s newest innovation: a protective serum made up of avocado extract and butter, ceramides, allantoin and rice milk. Apply before your moisturizer morning and night to get the most out of this luxurious product’s nourishing, hydrating and skin-balancing benefits.


Bit of Bronze


ICONIC LONDON Sheer Bronze Liquid Bronzer, $33,

British makeup company Iconic London has been making waves in the beauty industry since 2015, and now we lucky ducks across the pond get to see why. Launched in Canada this spring, the line features cruelty-free and vegan-friendly products that don’t break the bank. Plus, the brand has just introduced its first liquid bronzer, available in six flattering shades that blend easily into the skin to give you a heavenly sun-kissed look—sans UV damage!


Lash Out


RMS BEAUTY Straight Up Volumizing Peptide Mascara, $33,

A smudge-free, strengthening, volumizing and nourishing mascara? Yes, please! We’re so into this new clean-lash product from RMS Beauty. Pro peptides are the star ingredients, but there’s so much more that makes this mascara high performance, including a Tri-Locking system that fully prevents flaking.


Glow from Head to Toe


FENTY BEAUTY Body Sauce Body Luminizing Tint, $63,

Foundation, concealer, BB creams and tinted moisturizers are makeup bag staples—we use them to even out skin tone, cover pigmentation and conceal blemishes. But we all know those skin concerns don’t always stop at the neck. Want to blur the appearance of stretch marks or veins? Done. Make backne less noticeable? Done. Or simply achieve a healthy-looking glow? Done and done! If you need a confidence boost in those areas, the blurring effects of the light-weight luminous tints from Fenty Beauty will take on all of those tasks, just in time for you to start wearing your warm weather wardrobe.




Do Better


EVERIST Waterless Shampoo Concentrate, Waterless Conditioner Concentrate, $28 each,

Did you know that the majority of shampoos and conditioners contain more than 70 percent water? By removing all this liquid, packaging is smaller (less single-use plastic), there’s a reduced environmental footprint associated with transport, and the bonus of getting more for your money. This is the feat achieved by the new Everist hair line. Vegan and cruelty-free, these waterless formulas are three times more concentrated than the others, and contain coconut, aloe and peppermint. The products arrive in pretty aluminum tubes that are recyclable and Climate Neutral Certified.


My Goodness


YSL BEAUTY Touche Éclat Le Teint, $74,

The famous foundation from prestige brand YSL Beauty, Touche Éclat Le Teint, just got a make-over of its own. The much-loved original formula is now enriched with active ingredients harvested from the YSL Beauty Ourika Community Gardens, perched high in the Moroccan Atlas Mountains. What does that mean for our faces? Luminous, even-toned, hydrated skin that’s protected skin from the elements, courtesy of calendula extract, mallow and vitamin E.


See Ya, Plastic!


LA ROCHE-POSAY Lipikar Baume AP + M, $25,

In an effort to reduce its use of plastic, skin-care brand La Roche-Posay now offers its famous Lipikar balm in a cardboard ecotube produced with 100-percent recycled materials. When you finish the product, hop online to order refills that boast 77 percent less plastic waste.


Ride the Waves


ALGENIST Blue Algae Vitamin C Dark Spot Correcting Peel, $110,

Say adios to pigmentation with this resurfacing peel that’s based on alguronic acid, vitamin C from blue algae and a super exfoliating trio of AHA, BHA and PHA.


CHANEL Le Gel Anti-Pollution Cleansing Gel, $60,

Cleanse the skin with blue micro-algae and salicornia extract, the two star ingredients of this ultra-gentle cleanser from Chanel.


SEPHORA COLLECTION The Seaweed Mask, $7,

The secret of this sheet mask is its extract of chlorella, a micro-algae that works to purify, illuminate and hydrate the skin, all while you imagine your feet in the sand.


OSEA Undaria Algae Body Oil, $65,

A revitalizing body oil that combines organic seaweed, acai, and babassu and sesame oils? Hello! We can’t get enough of the addictive citrus and cypress scent!


Skin Aware

MOB, a cosmetic brand based in both Toronto and San Francisco, is revolutionizing the cosmetics industry by promoting complete transparency.


Image Courtesy of MOB.


From eye shadows to lipsticks, all formulas are non-toxic—the brand has a blacklist of more than 70 ingredients.


The packages are not only refillable, but are also made from recyclable materials. Even the cartridges are packaged in post-consumer recycled fibre and bamboo.


We love the large customizable palettes that allow you to combine blush, bronzer, highlighter and eye shadows in a single set. How convenient!


Lovable Lotion


BKIND Passionfruit Body Lotion and Coconut & Lavender Body Lotion, $36 each,

Canadian company BKIND’s philosophy is to create superior quality, natural face and body products and accessories that are always respectful of the body, the environment and animals. The brand’s newest launch is two body lotions that are made specifically without water—something that’s a typical lotion’s first and most abundant ingredient! Instead, the naturally scented moisturizers, which come in Passionfruit and Coconut & Lavender, contain aloe vera gel, creating a luscious, lightweight texture. When you know which one you love, purchase refills in bulk to be even more environmentally friendly. And did we mention that 2 percent of all BKIND’s sales in 2021 go to an animal shelter? Like we said...lovable lotion!


Hydration Happy


LA ROCHE-POSAY Hyalu B5 Serum, $49,

What is in the Hyalu B5 serum from La Roche-Posay, you ask? A super-hydrating serum formulated with a mix of hyaluronic acid, vitamin B5 and madecassoside to stimulate collagen synthesis and effectively replump and accelerate skin repair.


Eyes Pure


COVERGIRL Lash Blast Clean Mascara, $11, shoppers

CoverGirl is going green with a clean, vegan version of its iconic Lash Blast mascara. Its paraben-, sulfate-, talc- and mineral oil-free formula still gives the same volumizing and lengthening effects, along with the conditioning power of argan and marula oils. Plus, the new packaging is made from 80 percent recycled material.


Baobab Beauty


PANTENE Hydrating Glow Shampoo and Conditioner with Baobab Essence, $9 each, Thirsty Ends Milk to Water Serum with Baobab Essence, $9,

Popular drugstore haircare brand Pantene’s new line of products uses natural essences from across the globe. Our favourite is the Hydrating Glow with Baobab Essences Collection, which contains the deeply hydrating essence of the Baobab tree. Native to Tanzania, this deciduous tree’s extract is known for retaining water. It’s also high in vitamin E, which is extremely helpful for those with super-dry locks! Try the shampoo, conditioner and Thirsty Ends Milk to Water Serum for the ultimate hydrating trio.


Head, Shoulders, Knees & Toes


DR DENNIS GROSS Alpha Beta Exfoliating Body Treatment, $76/box of 8,

It’s pretty hard to find a product that’s both exfoliating and moisturizing, but we’ve done it. Dr Dennis Gross Skincare presents one-step wipes that contain a mixture of unique enzymes, alpha and beta- hydroxy acids, bakuchiol, squalane and aloe—expertly formulated to give you refreshed and radiant skin from head to toe.


Helping Hand


GUIDE BEAUTY Guide Eyeliner Duo, $65,

After a Parkinson’s diagnosis, Florida-based makeup artist and educator Terri Bryant created her company Guide Beauty. With ergonomic tools and all-natural formulas that can be corrected before drying, the innovative range of cosmetics suits those who may struggle with putting on makeup. To wit: The flattened hook-shaped liner makes it easy to follow the shape of the eye, while the handle’s pronounced curve rests on the face to provide better stability and control.


Peace Out, Pollution


ESTHEDERM Gentle Osmoclean Deep Pore Cleanser, $41,

Upon contact with the skin, this deep cleanser from Esthederm thickens to capture 98 percent of pollution microparticles that stick to your face and cause oxidative stress, which can lead to irreversible cell and tissue damage. Its gentle ingredients work without ever stripping the skin or disrupting the balance of its microbiome.


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The Latest Beauty Trends to Try in 2021